The Zebra ZT231 Industrial Printer is a value-focused industrial barcode and label printer designed for organizations that need reliable, high-volume printing without the complexity or cost of premium industrial printer platforms. Built as the successor to the popular ZT230, the ZT231 combines industrial durability, modern connectivity, a large color touchscreen, and field-upgradable capabilities in a compact, space-saving design. It is ideal for manufacturing, warehousing, logistics, healthcare, retail distribution, and compliance labeling environments.

Designed for continuous operation, the ZT231 supports both direct thermal and thermal transfer printing, allowing businesses to produce shipping labels, inventory tags, compliance labels, product identification labels, asset tags, and barcode labels with consistent quality. Its all-metal construction and industrial-grade components are engineered to withstand demanding environments while maintaining reliable performance.

A standout feature of the ZT231 is its intuitive 4.3-inch full-color touchscreen, which simplifies printer setup, monitoring, troubleshooting, and configuration. Combined with Zebra's Print DNA software suite, organizations can remotely manage printer fleets, monitor device health, strengthen security, and streamline deployment across multiple facilities.

The ZT231 is also designed for future growth. Optional upgrades such as RFID encoding, wireless networking, peelers, cutters, and liner take-up systems can be added as operational requirements evolve. This flexibility makes it an excellent long-term investment for businesses looking to scale their labeling operations without replacing existing hardware.

Whether deployed on a manufacturing floor, in a warehouse shipping department, or within a healthcare facility, the Zebra ZT231 delivers industrial performance, enterprise management capabilities, and dependable label printing at an attractive price point.

• Industrial-grade metal frame construction
• Supports direct thermal and thermal transfer printing
• Large 4.3-inch full-color touchscreen interface
• Print speeds up to 12 inches per second
• Available in 203 dpi and 300 dpi resolutions
• Zebra Print DNA software suite for remote management and security
• Standard USB, Ethernet, Serial, Bluetooth LE, and USB Host connectivity
• Optional Wi-Fi, cutter, peeler, and RFID upgrades
• Compact footprint with bi-fold media door for space-saving installation
• Easy media loading with color-coded guides and adjustable sensors
• Compatible with ZPL, ZPL II, EPL, and Zebra emulation technologies
• Designed for continuous industrial operation and high-volume printing environments

• Print Technology: Direct Thermal / Thermal Transfer
• Print Resolution: 203 dpi (standard), 300 dpi (optional)
• Maximum Print Width: 4.09 inches (104 mm)
• Maximum Print Speed: Up to 12 ips (305 mm/sec)
• Display: 4.3-inch full-color touchscreen
• Memory: 256 MB SDRAM, 256 MB Flash
• Connectivity: USB 2.0, Ethernet, RS-232 Serial, USB Host, Bluetooth LE
• Optional Connectivity: Wi-Fi 5 (802.11ac)
• Media Width: 0.75 in. to 4.50 in.
• Media Types: Continuous, die-cut, black mark, notch labels and tags
• Ribbon Length: Up to 1,476 ft. (450 m)
• Dimensions: 17 in. L × 9.5 in. W × 11 in. H
• Weight: Approximately 20 lbs. (9.1 kg)
• Operating Temperature: 40°F to 105°F (thermal transfer)
• RFID Support: Optional field-installable UHF RFID encoding kit
• Printer Languages: ZPL, ZPL II, EPL, EPL2, ZBI 2.0
• Security Platform: Zebra PrintSecure and Print DNA tools

• Warehouse shipping and receiving labels
• Manufacturing work-in-process labeling
• Product identification and serial number labels
• Asset tracking and inventory management
• Logistics and transportation labeling
• Compliance and regulatory labeling
• Healthcare specimen and pharmacy labeling
• Retail fulfillment and return tagging
• RFID-enabled inventory tracking
• Distribution center pallet labeling
• Cross-docking and supply chain operations
• Government and enterprise barcode labeling programs

What is the Zebra ZT231 used for?

The Zebra ZT231 is an industrial barcode and label printer used for manufacturing, warehousing, logistics, healthcare, retail, and compliance labeling applications.

What printing technologies does the ZT231 support?

The printer supports both direct thermal and thermal transfer printing, providing flexibility for short-term and long-term labeling requirements.

What replaced the Zebra ZT230?

The ZT231 was introduced as the next-generation replacement for the Zebra ZT230 industrial printer.

Does the ZT231 have a touchscreen?

Yes. The ZT231 includes a 4.3-inch full-color touchscreen that simplifies setup, operation, and troubleshooting.